Annie Werner, Tumblr, @annie_werner
Annie Werner is a San Marcos native, who made her way to New York City for college. She combined her passion for art and media and landed a job for the social media network Tumblr!
Annie gave students insight on how Tumblr is trying to be a competitive media outlet for companies and people to use. She explained how Tumblr is becoming larger than ever with new audiences and new companies joining. However, she explained that Tumblr cannot work for every company.
During the panel discussion a student asked, "How do I know which social media is good for my company?" Annie explained that Tumblr is a more visual tool than text. Annie explains, "It really depends on who your target audience is and how you brand your company." Annie wanted students to understand that they should know what will work best for their company and will not.
Annie was not only informational about the new features and tools Tumblr now has, but she also made an effort for students to acknowledge the importance to use social media for your business effectively.
She explained how Tumblr is manage instagram followers becoming larger than ever with new audiences and new companies joining.
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